Building Best Brands in the health market through interdisciplinary work and thinking

Munich

Services

Strategy
  • Brand strategy & positioning
  • 360° campaign development
  • Touchpoint planning
  • HCP insights & journeys
  • Digital strategy
  • Digital transformation
Design
  • Brand design
  • Packaging design
  • Corporate design
Campaigns
  • 360º launch and relaunch campaigns
  • Content & PR concepts (print, online, film)
  • Corporate reputation
  • Employer branding
Medical
  • Medical communication
  • Medical content
  • KOL management
  • Medical education
Digital
  • Websites, portals & platforms
  • Apps & eDetailing
  • Digital campaigns
  • eDialog & CRM
  • Social media
  • Virtual/augmented reality 360°
  • Technology services
Media
  • Data-based 360º media planning
  • Media planning and consulting
  • Media purchasing
  • Programmatic media
  • Geomedia
  • Digital media
  • Performance marketing (SEO/SEA)
  • Business intelligence
Research
  • Brand-fit analyses
  • Brand potential analyses
  • Classical & digital market research
  • Market insight analyses
  • Brand media research
  • Patient, consumer and HCP typologies
  • Creative testing
  • UX research & consulting
Marketing service
  • Retail marketing
  • Intelligent marketing services
  • Internationalisation
  • Marketing automation
  • Marketing cloud solutions
  • Marketing process consulting
  • Media production
  • Central brand management

Global Management

Florian Bernsdorf

Managing Director, Partner

Serviceplan Health

Mike Rogers

Creative Partner

Serviceplan Health

Contact

Florian Bernsdorf

Florian Bernsdorf

Managing Director, Partner

+49 89 2050 1820